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Dig Your Well before You're Thirsty

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Advice you need today from Trump University Real Estate 101

Because no one makes it alone in real estate, you need a network of professionals that includes: lenders' reps, real estate agents, title companies, property inspectors, lawyers, zoning/building regulators, handymen and handywomen, contractors and, of course, sellers, tenants and buyers.

When should you begin to start to get to know these people and have them start to get to know you? Now! As Harvey Mackay puts it in his book Pushing the Envelope, "Dig your well before you're thirsty."

Join your local real estate investment club. Go out and call on a variety of loan reps and loan brokers. Learn about the deals they're doing. Learn what kind of deals they want to do. Ask for names or dependable, competent and reasonably priced service providers. It's never too early to build up your Rolodex or Palm Pilot.

But remember, don't become a parasite who takes, but never gives. Reciprocity is the name of the game. Ask how you can help the other party. People in real estate and related services appreciate referrals. When you know someone who's about to buy, sell, borrow, or renovate, give him or her the name of a service provider with whom you would like to grow a relationship. In tandem, tell that service provider that you referred someone to him or her.

I once referred an investor friend to a real estate broker with whom I had previously done business in Dallas. I didn't think much more about it until six months later, when I opened my mail to find a thank-you note from the broker and a check for $10,000. It seems my friend (whom I had not recently talked with) had just closed on a $2.7 million neighborhood shopping center. Now that's reciprocity! To build and nurture relationships, live those three very big words: quid pro quo.

Trump University faculty member Gary Eldred, PhD, is a real estate investor and author of many best-selling books on real estate, including: Investing in Real Estate, The Beginner's Guide to Real Estate Investing and The 106 Common Mistakes Homebuyers Make (and How to Avoid Them). This blog post is adapted from Dr. Eldred's newest book, Trump University Real Estate 101: Building Wealth with Real Estate Investments.

Editor's note: Dr. Eldred has developed and taught many real estate courses for Trump University, including Real Estate Goldmine: How to Get Rich Investing in Pre-Foreclosures and Bubble-Proof Real Estate Investing.

Gary Eldred, PhD is Professor of Real Estate at Trump University, where he teaches The Real Estate Investor Training Program.

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2 Comments

[-] Posted by Richard Guyon on 07/18/2006 9:25 AM
I commend your friend for his honorable actions, where so many people today would feel that the referral didn't play a strong enough part in the sale to warrant the gesture for the check. He obviously knows the value of "referrals", and the impact it can make in business to build a good working relationship with co-workers, even those outside your own company and in other areas of the marketplace. I find in business that with any gesture of good faith to help out another company, even sometimes a small hint, can lead to very positive returns. Far more than a monetary return on a personal level, any positive gesture you make can enrich your life and self worth, with the knowledge your doing something from the kindness of your heart.
[-] Posted by Rachael Sutton #1253595 on 11/30/2008 10:58 PM
I can't believe there are so few comments on this great piece of business related advice, and there are so many regarding a young entertainers moment of infamy.

I believe Napoleon Hill referred to the concept of gathering like-minded people into a supporting network as the Master-mind group. I know that two heads are better than one, and it makes sense to work collaboratively with others as long as you work in compliment rather than try to compete with each other.

As for Quid pro quo, I've heard this said many ways. There is no free lunch. You scratch my back, I'll scratch yours. Something for Something. My favorite way to explain this to youth is that life is like a checking account. You have to make deposits in your relationships bank if you want to make withdrawals, but always try to give more than you take.
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