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Five Real Estate Investing Strategies that Outperform "Fix and Flip" in Today's Market

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You've read the new stories. Record numbers of houses are sitting on the market unsold. Prices have sagged. New housing starts in October 2006 fell 17.9 percent behind October 2005. And to make the situation worse, interest rates are high enough to scare away buyers.

When you add up all those factors, it becomes clear that this is no time to expect to sell properties quickly for top dollar. That, in short, is why it's time to set aside the "fix and flip" approach for  real estate investing until the current market turns around.

But some strategies allow you to not only outperform the current soft market, but turn its downside to your advantage. Here's how to take advantage of them.

  • Strategy One: Buy, fix and hold. To put this plan to work for you, buy properties at their current deflated value, fix them up (without overspending), rent them out until the market strengthens, then sell them for a good profit. This approach can also be applied to properties you already own. That allows you to generate rental income from properties that you will sell later on when the market turns around.
  • Strategy Two: Become active in slump-resistant locales. There are more out there than many investors expect. For example, you can still make money building or renovating houses in upscale commuter towns near most major cities. Or you can collect substantial rental income from properties near college campuses or near hospitals where interns and members of the hospital staff need apartments. This focused approach outperforms the standard real estate advice that tells you that a certain state or city is "hot" or "cold," because you are targeting "hot pockets" that are highly slump-resistant.
  • Strategy Three: Get more aggressive about buying available properties. You can become involved with real estate investing with soon-to-be-foreclosed, or foreclosed properties. And there are other approaches, too, such as asking local realtors to help you identify sellers who are willing to offer you owner financing, cover your closing costs or offer other incentives.
  • Strategy Four: Offer rent-to-buy options for properties you would like to sell. Rent out your properties and offer your tenants an option to rent to buy. (A portion of the rent they pay each month is applied toward their down payment when they buy the house at a pre-determined time.) The tenants benefit from buying your property without paying a large down payment. You benefit by locking in your asking price and by getting motivated tenants who are less likely than most to break leases or abuse your property. Discuss this option with your attorney. 
  • Strategy Five: Target niche buyers. One successful developer tells me that she is making great money in the current market by acquiring inner-city single and multi-family houses, fixing them up and selling them. ("Many people who live in inner cities are honest, hardworking citizens who are eager to own property," she states.) And a real estate agent who specializes in ultra-luxury condos tells me that the current slump hasn't put the slightest crimp in the finances of her many ultra-rich clients.

You can mix and match those strategies too. For example, you can buy a house from distressed sellers before it is foreclosed - and then lease it back to them. The sellers get needed cash and you get a property at a rock-bottom price.

So are there ways to keep profits strong in the current destabilized market? Absolutely. Just be sure your number-crunching and other skills are keen enough to help you recognize opportunities and avoid deals that are too risky. You can learn what you need to know, quickly, in Trump University's Real Estate Investors Training Program.

Michael Sexton is President of Trump University.

Michael Sexton is President of Trump University.

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33 Comments

[-] Posted by Forrest on 10/31/2006 9:57 AM
to buy or not to buy,that's a question.
[-] Posted by Jerilynn on 10/31/2006 2:36 PM
Good Article. Thank you.
[-] Posted by tnarg yelrom on 10/31/2006 4:30 PM
I totally Agree with your statements.

Tnarg Yelrom
[-] Posted by Dana on 10/31/2006 9:30 PM
Secrets :)
learning about the proper mindset,
well it was
late of december ¨95?first time at top of the Eiffel Tower, seeing the small cabine where the wax body¨s of Gustave Eiffel and Thomas Edison and the doughter, they where looking soo alive sitting at the table as can you imagine that they just discuss the tower planes and enlightening details..take the panorama¨s pictures, strong wind on 2 faces of the platform there and others 2 so calm as the small surface there where in 2 different places :)) and back with the eyes &nose on that small window, dreaming!! I¨ve forgett that moment until WTC when I convinced shortly a person that in our 3 hours transit in NY , I MUST take the panorama¨s pictures from the top, please!! My husband angry about looks like crazyness acting in 3 hour airport, rent a car drive a NY center at peak hour search a parking free find Empire building convinced them, go up a.s.o until give back the car and did¨t miss the plain,…and I was a bit affraid from where camed such a boldness?! and amazing they make it happend as result..greeat isn¨t 
Well today
[-] Posted by Jeff Knize on 11/01/2006 12:58 AM
I am a huge Trump fan! I was pleasantly surprised to come across this Blog...great information. I am exciting to be in the same category as Trump.

Jeff Knize
[-] Posted by Elidet on 11/01/2006 6:57 PM
Thanks for the advice. I'm going to be the female version of Trump.
[-] Posted by Patrick Henderson on 11/01/2006 7:59 PM
With all do respect you should do more investigating to render advice to those who don't understand Real Estate. And . You ser I don't believe you have done these things in the situation that exists presently. I'm not looking for a post on your blog, I just want to tell you that I once thought that way. Please feel free to contact me directly if you wish.
[-] Posted by kevin lee on 11/01/2006 9:46 PM
thank you for the good advise
[-] Posted by kevin lee on 11/01/2006 9:51 PM
where can I get money from a hardmoney lender my credit is really bad but I really want start investing
[-] Posted by Samuel Landi on 11/02/2006 2:21 AM
Dear Mr trump,
I have you on the Apprentice program in Nairobi Kenya over channel K T N television and have admired the way you conduct business
[-] Posted by manaska on 11/02/2006 4:35 AM
It is great to read these kind of tricks,so keep them comming and let us all learn more and become wise.
[-] Posted by Dan Holmes on 11/02/2006 9:36 AM
Mr. Trump, When you get down and out because of illiness ...How do you get back up and get someone to believe in you when all the credit bearus trash you because of something taht you could not help or creditor who would not work with you? Thanks Dan
[-] Posted by Earl Allen Boek on 11/02/2006 9:43 AM
To Kevin Lee, Advertise Locally for the
money you need. buy something..you have
to have a reason to borrow.

Mr.Trumps advice caused me to step out of my comfort zone at the end of last year. I formed an LLC and purchased a
distressed medical and dental center with
two commercial lots in my city for $600,000. ecently appraised at $960,000 but all spaces are leased and I would not sll for less than $1.3.

I am currently looking for $15-$20 Million US to invest in pre-foreclosure
single-family properties in Northern CA and in Las Vegas, I now have offices in
both areas and am under contract to purchase, and construct 18,000 Sq Ft.
medical building in downtown Las Vegas.
None of these blessings would have been
possible without Mr. Trumps input.
For that I will be forever grateful.
sincerely,

Earl Allen Boek, GM
General Acquisitions, LLC
530-378-1122
[-] Posted by Paul Kidd on 11/02/2006 10:09 AM
I want to thank you for putting your flag on your Mar-A-Lago property. It is sad that restrictive covenants include the American Flag at all. There should be no "American" that gets riled up over a flag, no matter how big they think it might be. I hope you win this case.
[-] Posted by WBC on 11/02/2006 11:13 AM
Re posting "tnarg yelrom (31/10/2006 4:30:26 PM", you might try Grant Morley. Good luck !
[-] Posted by ADETIPE Kolade on 11/02/2006 12:07 PM
It's good to read thru this article and work out right game plan. Thanks for the article.
[-] Posted by kenneth grayer on 11/02/2006 12:19 PM
I am new to investing and I am not sure were to begin, I am in the chicago market (Example: Single Family Residents, Condos etc...)
[-] Posted by Yusef Grant on 11/02/2006 1:40 PM
This article on fix and flip is right on. I bought an apartment house in April and I am hearing that it has gone down in value. I am going to sell it as soon as I can eek out a profit and buy something else on more favorable terms. in the meantime I am stuck with a negative cash flow, I am finding it difficult to refinance and if I sale right now I may take a loss. Two years ago I made $140,000 profit on an apartment house I held for one year. Times have sure changed.
[-] Posted by Brenda P. on 11/02/2006 2:00 PM
I love reading your various articles and learning what I can, BUT, have you been to Lapeer,MI or near the area? Everything is for sale or rent. People are foreclosing, mailing their house keys back or Lieu of Deed; any way that they can get out of the home because it won't sell. My husband has been out of work for 8 months now. He has a builders license that is still active but we get no calls. Now is a great time for us to do what we've dreamed of doing..... scooping up foreclosures and fix-ups,but we can't get money to do this nor can we afford to sit on an investment. No one is renting, no one is buying.We have gone to seminars,read books subscribed to on-line real estate lessons and we can't do a thing.
[-] Posted by dottie paul on 11/02/2006 3:05 PM
Mr Sexton/Mr. Trump
I have a new respect for you gentlemen just for reading these blogs. I never spend time in blogs and now I now why.Want to be a millionaire turn off your TV's and get out of chat/blog rooms
So cut me a check and I will invest is that not what everyone wants from you?
[-] Posted by isabel carter richmond on 11/02/2006 3:25 PM
I have several properties that are doing pretty well with tenants. My main problem is I bought an REO property for the previous owner, we did a land contract, which I did not file yet and she is a very slow pay on her rent, plus she didn't pay the real estate taxes, so I plan on evicting her because she did not pay her baloon note which was also due in Sept 06 for 15k, she claims she will have the money next month, but I have already put the property on the market and want to know what would be the best way to evict her with out her damaging the property.
[-] Posted by JoseMari Cuervo on 11/02/2006 6:56 PM
Investors should not be kept limited to the Real Estate cycles within their country and should look off-shore. Real Estate is a Global game and the best way to participate and to hedge is to be a part of the global Real Estate play.
There are many ways to do this and make it happen. Interested?
[-] Posted by Bob on 11/02/2006 7:21 PM
You had a previous blogger write, where can I get money from a hardmoney lender my credit is really bad but I really want start investing. I would like the same information because of the same situation.
[-] Posted by Sergio Chanteiro,P.A. on 11/02/2006 8:40 PM
I think like you. when everybody sell is time to buy, I totally agree with you
very good Article. Thanks
[-] Posted by Abraham on 11/02/2006 9:20 PM
Dear Mr. Trump. I live in Israel, an have been trying forthe last two weeks to decide either to buy a property, and where. I live in the Aharon area, a well qualified zone, and have some questions:
1) To buy en the City where I'm living, a city which had a very bad reputation).
2) To buy in a northern zone called Emek Hefer, a kind of green valley with veri nice settelements and a lot of young population.
3) To buy in a place called "Sea Village" which is a kind of vacational approche, and is the last one of the kind, cause is the last one to be build in the beach. These one is a kind os spa resort.
4)And if it is in the city where I've lived the last years, either to buy in the center area, or in the periferia?
Besides that congratulations for all your programms, and energetic work!
[-] Posted by Brenda White on 11/02/2006 9:37 PM
Thank you, Mr. Sexton. Excellent article! And while we're on the subject of strategies, may I present another strategy with regard to positioning for all investors who are, or will be, in the market to sell their properties? Do NOT put your property up for sale until you have it ready for move-in (called "make ready") and "staged" for showings. This is extremely important for a quick sale (provided you've got it priced right, of course). Unless you are selling distressed property under FMV (fair market value), if you want top dollar, give it a fresh coat of 'neutral' paint and don't stop cleaning until it sparkles! Then place a few plants, nicknacks, and generic pictures around to give it that 'welcome' appeal. (Or, go to any of the model homes in your area for ideas.) I find it insulting when a Seller expects a Buyer to buy their property, dirt n all. Please, do not make that mistake. And if you really want to get top dollar, don't just price it competitively, price it aggressively. Know your competition and price it slightly lower to entice a multiple offer situation with the anticipation of driving the price back up. When I used this strategy for a particular property surrounded
[-] Posted by Debbie Dee on 11/02/2006 10:38 PM
Tell to Donald Trump if he is interesting to expand his business, then me and my team are waiting of your arrival in my country! Highest security and the best services will provide. Catch me!
[-] Posted by Driton on 11/03/2006 7:53 AM
Backing the key-point strategies presented
[-] Posted by Mary Seferian on 11/03/2006 10:46 AM
Great advice, as usual. Also thank you to Brenda White for the tips on Staging your home to sell. The more we talk about staging, the more people will understand the importance of it, and how it adds value and profits for the seller. We need all the help we can get, even more so now!
[-] Posted by Mike on 11/03/2006 3:20 PM
As a 20 year old college student I have been looking at these methods, It's good to see that successful people like yourself support them. I'm hoping to get my dad to cosign for a loan and get one near
[-] Posted by Hawaii Realtor on 11/03/2006 5:53 PM
Great Article! Mr. Trump has finally come to Hawaii and Trump tower is sold out before completion! Tell Mr. Trump the "PUALEILANI" is up for auction at a cool $9,800,000.00! His perferct retreat while in the islands! Aloha!
[-] Posted by Bonnie Laslo on 11/03/2006 10:02 PM
Great article! Currently being coached
[-] Posted by Dancepleasure on 03/20/2008 6:48 AM
Investing in slump-resistant areas seems to be obvious but I would never hit up n this idea on my own. Very useful article.
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