Marketing Maestro

Strategies for advertising, sales and marketing from the Trump University Faculty and Marketing Team

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Copy, Bullets and Buttons

For the last few weeks we have been running a multivariate test on one of our registration pages. The final results are not in but some more...

Control Freak

Do you test everything you can to increase your marketing conversion or response rates? Are you using control groups? If not, you aren't testing effectively.  You might be more...

Old School and back to the basics

The last few weeks we have been running free real estate seminars in different cities across the country.   To generate awareness and drive registrations we more...

Move the needle

If you are marketing a product or service I hope you are measuring the results.  If not, you are missing the boat (more clichés for Cybelle) more...